Homework is the studio practice of Adam Bracegirdle Black. Previously, Adam was Chief Brand Officer at Highsnobiety and a contributing Creative Director at NTS Studio. Prior to that he was the Executive Creative Director of Vice EMEA, then the Artistic Director of Stella McCartney for the AW 2019 and SS 2020 seasons. He’s also served as a Creative Director at AKQA, and also at Sid Lee where he was a Creative Director on adidas ︎ come say hi.



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︎ Current Status — working on the 2024 social strategy for Prada, audiovisual projects with SKP Chengdu, relaunching an iconic British luxury automotive marque, and manifesting special projects with NTS ︎︎︎ available for freelance contracts.



                               


Not in Paris is the most extensive and impactful flagship in the Highsnobiety calendar. Returning for its fifth edition in 2023 with over 20 collaborations from the most venerated Parisian brands at an iconic new location.




Working with an incredible list of collaborators, from Paris' premier falafel shop to the “enfant terrible” of the fashion world, if you've been following  previous Not In Paris projects, you'll know that the limited-edition product doesn't end there.




101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 

Together with the in-house team at Highsnobiety, we created a week of must see events including a pop-up souvenir shop in the heart of Paris. 



Made at Highsnobiety.

Highsnobiety Unter Den Linden



Opened in 2024, and located in a historic building on Berlin’s iconic Unter den Linden avenue, Highsnobiety’s 550 square metre concept store aims to be more than just a shop — Under Den Linden is a spatial workbench and temporary display space for brands.



A destination that’s always in flux, and where frequent state-of-the-art curation is paramount. Created around the values of temporary usage, modularity, vitality and change versus traditional static retail design and permanent fixtures.




Created in collaboration with VAUST studio, the space is built in layers to allow for total modularity, while giving opportunites to reveal the history of the buildings architecture.



Made at Highsnobiety.

On Running AW22



For On Running AW22 we were tasked with creating 6 discrete campaigns across 3 categories — Apparel, Running and Training. The apparel campaign is called ‘Wear it Out”, a celebration of active and outer wear in movement, shot by the artist Pelle Cass.




The campaign was shot over 4 days and involved capturing over 1000 images per location to build a single combined shot.


︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass 


Made at Homework.