Not in Paris is the most extensive and impactful flagship in the Highsnobiety calendar. Returning for its fifth edition in 2023 with over 20 collaborations from the most venerated Parisian brands at an iconic new location.
Working with an incredible list of collaborators, from Paris' premier falafel shop to the “enfant terrible” of the fashion world, if you've been following previous Not In Paris projects, you'll know that the limited-edition product doesn't end there.
101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎ 101 Rue Reaumur, Paris, France ︎
Together with the in-house team at Highsnobiety, we created a week of must see events including a pop-up souvenir shop in the heart of Paris.
Made at Highsnobiety.
On Running x i-D Magazine
At the end of 2022, On Running came to us looking for a novel content partnership that would open the door to a new kind of consumer, leaning into fashion but obsessed with performance, flexibility and sport.
Our answer was a collaboration with i-D Creative Director Georgina Bacchus on the A-Z of Fitness, directed by Charles Todd.
Made at Homework.
On Running AW22
For On Running AW22 we were tasked with creating 6 discrete campaigns across 3 categories — Apparel, Running and Training. The apparel campaign is called ‘Wear it Out”, a celebration of active and outer wear in movement, shot by the artist Pelle Cass.
The campaign was shot over 4 days and involved capturing over 1000 images per location to build a single combined shot.
︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass ︎ Pelle Cass
Made at Homework.
Marni S/S 21
Marni Spring/Summer 2021 was both a technical and logistical feat and a giant leap of faith. In lieu of a show, Marni unveiled the new season with 48 creatives who came together for Marnifesto — a live digital event with performances from Deem Spencer, Mykki Blanco, Moses Sumney, and Yves Tumor.
Filmed globally and streamed out on Marni channels, the New York Times, and the Milan Fashion Week platform, viewers were transported around the world from New York to Shanghai to Dakar, where the stars of Mati Diop’s Atlantics, Ibrahima Traore and Mame Sané, made an appearance alongside American Honey’s Sasha Lane. In collaboration with Babak Radboy
Made at Kennedy.
Stella x Adi A/W 19
For AW19 we brought the trinity of Stella, Grimes and adidas together for a story about our impact on the world — shot from above and around, we built a narrative about our own effects on the planet with a campaign called ‘hey world’. Made with the outstanding Sister Studio and shot by Scandebergs.
