On Running AW22

Campaign Art Direction Content Campaign Art Direction Content Campaign Art Direction Content

For On Running AW22 we were tasked with creating 6 discrete campaigns across 3 categories — Apparel, Running and Training. The apparel campaign is called ‘Wear it Out”, a celebration of active and outer wear in movement, shot by the artist Pelle Cass.

The campaign was shot over 4 days and involved capturing over 1000 images per location to build a single combined shot.

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On Running AW22

Campaign Art Direction Content Campaign Art Direction Content Campaign Art Direction Content

Campaign Art Direction Content Campaign Art Direction Content Campaign Art Direction Content

For On Running AW22 we were tasked with creating 6 discrete campaigns across 3 categories — Apparel, Running and Training. The apparel campaign is called ‘Wear it Out”, a celebration of active and outer wear in movement, shot by the artist Pelle Cass.

The campaign was shot over 4 days and involved capturing over 1000 images per location to build a single combined shot.

Made at Homework.